200 Years of Passion for Chocolate

On the occasion of the 200th anniversary of its famous Swiss chocolate brand CAILLER, the Nestlé company sent different chocolates, pralines and a set of 6 porcelain plates (designed by artist and designer Arik Levy) to employees and business contacts in December 2018. In addition, the box contained an elaborately designed, large-format pop-up card showing the iconic CAILLER factory façade in Broc, Switzerland, framed by a selection of their most important products. In close collaboration with Nestlé’s Corporate Identity & Design team in Vevey, I developed the folding techniques (paper engineering) for this complex pop-up scene.

In the video you can see the pop-up card in motion:

Dimensions (closed) approx. 28 x 28 x 0,8 cm
Dimensions (opened) approx. 56 x 28 x 22 cm

© 2018, Nestlé S.A., Vevey (Switzerland)
Visual concept and design: Nestec Ltd, Corporate Identity & Design
Art direction: Wiebke Steffen and René Ciocca, Nestec Ltd., Corporate Identity & Design
Illustrations: Guillaume Cerdeira
Paper engineering: Peter Dahmen
Production: brainprint.ch